That’s right.. we are answering the question Blog vs. Website, which one will prevail? You might be in for a surprise! The way we understood a blog to function, arguably like humans, has adapted and improved. WordPress, Joomla and Drupal make driving and delivering data to a site a breeze. But doesn’t everyone has a website and not everyone has a blog. So you would think that there is a reason why you would want a website instead of a blog, right? Well, let’s explore.
Over time things can change especially when your talking about a technological term. We all know that a blog is usually defined as a weblog, what many sites fail to mention is that a blog is also a way to create frequent, chronological entries Sherry dyson. Usually the blog is published in a reverse chronological order. In order to compare the two we need to really understand what a blog is and what it is now capable of.
Sites like marketingterms.com aren’t helping the reputation of blogs. They have no mention in the definition of a blog anything beyond personal use. It’s kind of like saying Facebook isn’t for businesses. We know that’s just not the case anymore. With the ability to use static pages just as easily as dynamic, blogs are popping up everywhere. From the official conception of WordPress in mid-2005 to now has gone to 9,000,000 blogs on personal domains.
In the blogosphere updating your content daily is crucial to your success from both a visitor perspective and a search engine perspective.
From your visitors perspective fresh, relevant, and I might add, great content keeps them interested and coming back daily to keep up with news. This builds a loyal readership. Loyal readers almost inevitably turn into customers.
From a search engine perspective fresh, relevant content brings the spiders and bots back to your page daily to slurp up your fresh content and potentially get you ranked higher in the search engines.
Keeping your blog updated daily is especially important for new blogs and more particularly in the first six weeks that you are establishing your blog.
Okay, you’re probably saying “yeah, I already know that, so what’s the solution for those of us who just don’t have something great to say every day?
Well, there is a solution and I’ll tell you what it is: channeling other feeds/blogs that do update daily into your blog pages. Notice I said your blog pages, not your blog posts. Blog pages are static but the content from other feeds can update those pages automatically with fresh, HTML, search engine friendly content, provided you use an RSS to HTML converter.
If is important to have a bit of your own content at the top of the page. This is static content, and important from a search engine perspective so your content isn’t considered duplicate.
The feeds that you channel into your blog should be only relevant to the topic of your blog, and I might add, it’s a good idea to channel the feeds from blogs that you yourself follow regularly so they are a resource of information and inspiration to yourself as well as your readers.
so what is an RSS to HTML converter and where can you get one? These valuable little tools grab an RSS feed and display it on your page in HTML format so the search engines can read it.